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Behind every great brand, there’s a strong woman—or two! 🎉
Shades Dancewear was co-founded by Stacey Green and Laura Grant, two incredible women passionate about creating luxury skin tone dancewear that makes you look and feel your best. And we’re thrilled to announce that Shades Dancewear is officially a part of Buy Women Built, a movement dedicated to uplifting female-founded businesses and balancing the gender gap in UK entrepreneurship. It’s about much more than dancewear – it’s about improving representation and truly making a difference in the world!
When it comes to dance, finding the right dancewear isn’t just about style; it’s about performance, confidence, and comfort. From luxury dancewear essentials to bundles that give you more with an exclusive discount, Shades have got you covered! Looking for convertible tights that match your skin and move with you? Our collection caters to all skin tones, sizes and, celebrating diverse dancewear that fits beautifully and lasts class after class.
And because we know the struggle of finding quality dancewear at an affordable price, we offer discount dancewear without skimping on quality. Perfect for adults who want to dance in style and feel good, Shades Dancewear pieces offer comfort and elegance, whether you’re a beginner or a seasoned dancer. Looking for the perfect gift? Our dancewear presents make for memorable and practical surprises that every dancer will appreciate.
Stacey and Laura worked hard to carefully curate each piece with dancers in mind, ensuring that Shades Dancewear represents you, supports your passion and boosts your confidence on the dance floor. Whether you’re shopping for adult dancewear, special tights, or bundled deals, Shades Dancewear is here to bring a little more joy to your routine—one pirouette at a time!
Buying from female-founded small businesses isn’t just a purchase—it’s an investment in a more inclusive, diverse, and innovative economy. Here’s why choosing to support women-led businesses is so impactful:
Closing the Gender Gap in Entrepreneurship
Currently, only a small percentage of businesses receive funding when founded by women, yet studies show that women-led businesses often deliver strong returns and bring unique perspectives to the market. Supporting these ventures helps level the playing field, making room for more voices, ideas, and approaches.Quality and Craftsmanship
Small businesses, especially those built by women, often pour incredible care and attention to detail into their products. Many female entrepreneurs focus on ethical sourcing, sustainable practices, and community-oriented values, which means you’re getting a product that’s made with purpose and passion.Supporting Innovation and Fresh Ideas
Women bring fresh perspectives and innovative solutions to traditional industries, creating products that are often more inclusive and versatile. From fashion and beauty to tech and wellness, female-founded businesses frequently challenge the status quo, pushing boundaries to meet the needs of a diverse customer base.Boosting Local Economies
When you buy from female-founded small businesses, you’re supporting local jobs, community development, and reinvesting in your local economy. Small businesses create jobs and contribute to the vibrancy of neighborhoods, helping communities thrive.Empowering the Next Generation
Supporting women entrepreneurs sets an example for future generations. It shows young girls and aspiring female entrepreneurs that they, too, can achieve their dreams. By uplifting women-led businesses, you’re helping to foster a stronger, more diverse generation of leaders.
So, when you shop female-founded, you’re making a meaningful choice—one that supports equality, community, and quality, while helping shape a better future for everyone.
Blog written and designed by Amy Gibson
